While some pay-TV providers are tied up in nasty battles with the studios that provide them content, Comcast and Scripps have just inked an agreement to bring the company's lifestyle programming to cable subscribers over the internet. As noted in the press release (embedded after the break) the multi-year deal brings HGTV, DIY Network, Food Network, Cooking Channel, Travel Channel and Great American Country to Comcast's TV Everywhere portal, via mobile (and "other" devices) and on Scripps websites. Probably not a minor element in the deal is the inclusion of support for Comcast's on the fly ad-insertion for VOD, which should push the efforts of both partners along, although potentially unskippable ads could be less viewer friendly.
Continue reading Comcast, Scripps deal brings more internet streaming video on Xfinity TV
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Comcast, Scripps deal brings more internet streaming video on Xfinity TV originally appeared on Engadget on Tue, 17 Jul 2012 04:38:00 EDT. Please see our terms for use of feeds.
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